Ijaz Ahmed

Ijaz Ahmed®

Performance Marketing

I build profitable ad campaigns to generate qualified leads and scale your sales. Let's Connect

Paid Media

Scaling targeted campaigns on Meta, Google, and TikTok to grow CAC-efficient revenue. View Services

Attributed ROI

Attributing AED 5M+ in the Dubai property market and SAR 2.6M+ in e-commerce revenue using precision tracking models. View Case Studies

Meta AdsMeta Ads
Google AdsGoogle Ads
TikTok AdsTikTok Ads
Snapchat AdsSnapchat Ads
Google AnalyticsAnalytics
Google Tag ManagerTag Manager
About Me

Aligning Buyer Behavior with High-Performance Paid Acquisition

I specialize in translating behavioral insights and consumer decision patterns into data-backed paid media strategies. By deploying server-side tracking, custom attribution modeling, and automated lead nurturing, I scale customer acquisition for real estate developers, e-commerce brands, EdTech platforms, B2B companies, and local service businesses.

Behavioral Strategy & Funnel Optimization

Analyzing consumer friction points, purchase drivers, and decision-making cycles to architect conversion-optimized campaigns across Meta, Google, and TikTok that turn intent into measurable revenue.

Data Infrastructure & Attribution

Implementing server-side tracking (CAPI), first-party data setups, and custom Looker Studio dashboards to track multi-channel attribution and optimize marketing efficiency metrics (ROAS & MER).

Capabilities

Paid Media & Growth Services

Full-funnel execution designed to lower Customer Acquisition Costs (CAC) and scale attributed sales revenue.

Paid Acquisition

End-to-end planning, media buying, and targeting optimization across Meta (Facebook & Instagram), Google (Search, Performance Max), TikTok, and Snapchat.

Conversion Copywriting

Crafting high-converting ad copy and creative directions that address customer pain points, leverage social proof, and drive action.

Analytics Setup

Setting up Google Analytics 4 (GA4), Tag Manager (GTM), and custom Looker Studio dashboards. Implementing Conversion APIs (CAPI) for privacy-first tracking.

WhatsApp & Landing Pages

Building high-converting, speed-optimized landing pages paired with automated WhatsApp funnels to qualify leads in real-time and accelerate backend sales conversions.

Marketing Performance Analytics Dashboard Mockup
Case Studies & Results

Proven Advertising Results

Detailed case studies scaled across real estate, e-commerce, and local business markets. Click any card to view the scaling strategy and ad manager results.

Skill Matrix

Technical Expertise & Capabilities

Practical execution competencies grouped by marketing and analytics domains.

Paid Acquisition

Meta Ads Manager Google Search Ads Google PMax Ads TikTok Spark Ads Snapchat Ads LinkedIn Ads

Analytics & Metrics

Google Analytics 4 Google Tag Manager Looker Studio Reporting Server CAPI Setup A/B Testing Attribution Tuning

Automation & Ops

ManyChat Funnels Aisensy WhatsApp HubSpot Automation Shopify Operations WordPress & Salla Video Editing

AI Creative Ops

ChatGPT Prompting Claude Ad Copywriting Midjourney Assets Canva Magic Design CapCut AI Tools AI Workflow Setup

Social Media Strategy

Content Funnel Design Brand Voice Guidelines Audience Growth Competitor Auditing Social Listening Editorial Calendars

CRO & Funnel Strategy

Landing Page Audits Checkout Tuning A/B Testing Setup Store Performance Cart Abandonment Customer Retention